The second installment of the Brand Spotlight brings to light the interesting duo of Morgan Powell and Kelcie Glass better known as Mila and Fire. Grade school friends that came together to pursue their dreams, Mila and Fire make doing business with friends ALMOST look easy. Their captivating brand brings many unique experiences to the city. Collaborating on different events for our respective brands, we have found these ladies to be resourceful, helpful and sharp business minds. I could elaborate more but then this interview wouldn’t serve it’s purpose…
How would describe the business and the services you provide? Also, where did the name Mila & Fire come from?
Mila & Fire is an online store full of contemporary, vintage, & reconstructed clothing. Our motto is: “individualism, style, & sex” and our clothes are a reflection of that. Our name came from joining our 2 nicknames. At one point we were both bloggers and went by the pseudonyms Mila, & Fire. (Morgan=Mila, Kelcie=Fire). We kept those names as we joined forces for our company.
How and when did you get started? Also, when was that moment that you knew you should turn this love of yours into a business?
We officially started a little over a year and a half ago. We were both at our separate universities indulging in a common hobby of ours, vintage shopping. It was a hobby, that turned into something we were passionate about. With Fire’s PR background & business savvy mind, and Mila’s love of fashion, styling, and personal shopping, we realized that this passion had the potential to turn lucrative. Et voila!
How did ya’ll meet or how did this friendship/partnership come to be?
We met in high school (although we did not attend the same schools) through mutual friends. Like any pair of friends, our similarities (like our love for fashion) were strong enough that we became extremely close. Now we’re besties & business partners!
What are some lessons you have learned over the years doing business?
Keep evolving. If you find that something doesn’t work, change it. If you find that something works, EXPAND ON IT! Don’t get comfortable and don’t become stagnant.
What makes your customer experience unique?
Business owners forget that they are also customers. so we treat our customers as friends, and as people, not as customers. We have the best supporters in all the land and wouldn’t want to jeopardize that by giving them mediocre products for the sake of making money.
Ever since I’ve known you ladies, you have definitely had a unique sense of style and take on fashion how do you think has aided you all in your business?
It is important to know ALL about your industry/field. At some point, we want to be fashion know-it-alls. We pay attention to what we need to know to keep our business thriving.
What other endeavors are you involved in?
Outside of Mila & Fire, Mila works with children, and Fire works in PR/Marketing.
Any upcoming plans that readers should become aware of?
This summer will be a fantastic one so readers, stay tuned!
So take us into your vision for your business, what can we expect to see in the future from the MilaFire brand?
Well, our plan is to take over the world! lol But on a more realistic level, we won’t be just available online-only! We are in the process of expanding into a showroom, by the end of the year. Ultimately, we want (and will) have our own boutiques.
If your readers want to connect with us, they should know that we are heavy on social networking!
Our website: MilaandFire.com
Facebook: Mila & Fire Vintage